Our Mission

Here at Princess Brides, we believe that every woman is a princess. Every woman and girl deserves to feel like a princess, no matter who they are, where they live, or what they do.

Our mission is to show woman and girls that they are beautiful and special just the way they are, and they deserve all of the good things that life has to offer. We know the importance of empowering young women by showing them that they are more, and can be more than just their current circumstances.

For those of you who are married, do you remember the fun experience of going to a bridal shop, looking at all of the gowns, having the salespeople fawn all over you, and then coming out and standing in front of the big mirrors, and feeling like a princess? Amazing! Well, for many young women out there, that experience isn’t an option. It may be the woman who didn’t have opportunities that some of us had, but instead did the best she could with the hand she was dealt. She has blessedly found the love of her life and is ready to get married, but going out and buying a $2,000 wedding dress is simply impossible. Or it may be the young woman who is just scraping by in the current economy, with a job that barely pays the bills, which makes that special experience of finding her dream dress completely out of reach.

We’re here to show them, it’s okay to dream big. You should dream big. Because you are worthy of your dreams.

Also, we’re not just about wedding gowns. Maybe there’s a mother out there, recently laid off, her daughter is getting married, and she can’t drop a few hundred dollars on a dress that she is most likely only going to wear once. But she still wants to feel proud and beautiful on her daughter’s special day. Or a high schooler who really wants to be able to go to the prom with all of her friends, but can’t afford the mandatory dress and shoes and jewelry to have that once-in-a-lifetime experience. We can take care of her too.

It’s all about showing women and girls that they MATTER. They are precious, they are valued, and they are appreciated.

So they come to an event, try on dresses and accessories, have their hair and makeup done, and at the end of the evening, they leave with a complete outfit for their special event, absolutely free, just like a real princess.

While there are other organizations that supply prom dresses to girls who need them, usually for a small fee, Princess Brides is different because we provide all different types of formalwear and because everything is always free.

Why? Because often times it takes something outrageously grandiose and amazing to help make someone have a life-changing experience. For someone who thought a wedding dress or prom dress was not in the cards, and then they are able to have that dream come true – just for being themselves – it can make such a positive impact on a young girl’s life. She will feel beautiful and special at our event, beautiful and special on her memorable day, and beautiful and special every time she sees that dress in the closet. She will always be reminded that she is, indeed, a princess..

© 2012 Princess Brides and Rachel Cole